About

Practical Digital Marketing is about exactly what it says it is about…digital marketing that makes sense. We are in living in exciting times. As a marketer, we are seeing an explosion of opportunities to reach the consumer, whether in the B2B or B2C market. Tools that are new, some evolving, and even some being re-invented. The issue is how to make sense of this cacophony of options so we move beyond saying that it is a “cool” tool to it is an “effective” tool. In the end, businesses need to understand the difference between strategy and tactics. Without a sound, well-developed strategy, all of the tactics in the world will not save the enterprise. You need to know where you are going and we are here to help get you there. It is all about finding your digital marketing sweet spot.

We are a Digital Marketing consultancy specializing in…